Today, at the Craft Brewer’s Conference in Denver, Colorado, Novelis and Red Hare Brewing Company announced a world’s first: all packaged beer sold by the Georgia-based brewer will now be available exclusively in Novelis evercan material – the world’s first independently certified, high-recycled content aluminum sheet for beverage cans.
Made with a minimum 90 percent recycled content, evercan aluminum sheet is an industry first and a model of sustainability-based innovation.
Red Hare, the first craft brewer in Georgia to can its beer, chose to package their beer in cans for many reasons – sustainability, usability, convenience and quality, among other things. Now, with Novelis evercan, Red Hare canned beer is more sustainable than ever.
Roger Davis, Red Hare Founder and CEO, explains that sustainability is the thread that pulls it all together.
Novelis took home the Clean Tech Innovation award today at the 2014 E3 Awards, presented by the Metro Atlanta Chamber (MAC). In partnership with the Atlanta Business Chronicle, MAC’s E3 Awards highlight the Atlanta’s most notable leaders in sustainability and clean technology who are working to conserve metro Atlanta’s natural resources, develop clean technologies to enhance our economy and environment, support sustainable projects and initiatives, and collaborate on solutions through university connections, marketing and education. More than 130 nominations were received for this year’s program.
The company was honored for its accomplishments in sustainability and recycling that are creating sustainable solutions in a clean tech sector.
“All of the companies, individuals and entities honored at today’s event are a leading force in making metro Atlanta a more sustainable region. By embarking on sustainable projects, creating clean technologies and implementing environmentally-friendly business practices, they are not only creating jobs for our region, but also adding to metro Atlanta’s quality of life,” said Hala Moddelmog, MAC president and CEO.
What makes a Sustainability Report appealing and easy to read? According to PR Daily, it’s clear writing, a minimum of corporate-speak and jargon, instantly intelligible graphics and literate, candid formulations of goals. That’s why PR Daily recently named Novelis the winner of the Best Report in its 2013 CSR Awards. According to judges, the 2013 Novelis Sustainability Report, Sustainability through Disruptive Innovation, “is a model of tight, transparent prose, standout graphics, and unforgettable summarizations.” We think it’s pretty great, too!
On February 25, Novelis was recognized with the U.S. Environmental Protection Agency’s (EPA) Excellence in Greenhouse Gas (GHG) Management award for reducing its GHG intensity by nearly 12 percent in the United States since 2007. A testament to Novelis’ sustainability commitment, this award honored just 15 companies who have exemplified leadership in reducing carbon pollution and addressing climate change. Presented by the EPA, in collaboration with the Association of Climate Change Officers (ACCO), the Center for Climate and Energy Solutions (C2ES) and The Climate Registry (TCR), Novelis’ Vice President and Chief Sustainability Officer John Gardner and Director of Sustainability Jessica Sanderson accepted the award at a ceremony in San Diego, California.
Driving down the road, it’s hard to miss all of the new, innovative vehicles speeding past. But did you know that more and more of these cars and trucks are built with aluminum? Look at the new 2015 Ford F-150 as an example. Automakers around the world are turning to the metal that offers superior performance, improved fuel economy and uncompromising safety. And like this ad from Automotive News says, this is only the beginning.
Visit DriveAluminum.org to learn more about the benefits of aluminum in automotive. As the world’s No. 1 supplier of aluminum automotive sheet, Novelis is a leading member of the Aluminum Transportation Group, working to support the adoption of aluminum in transportation applications.