Not just aluminum, Novelis Aluminum.TM
What makes a Sustainability Report appealing and easy to read? According to PR Daily, it’s clear writing, a minimum of corporate-speak and jargon, instantly intelligible graphics and literate, candid formulations of goals. That’s why PR Daily recently named Novelis the winner of the Best Report in its 2013 CSR Awards. According to judges, the 2013 Novelis Sustainability Report, Sustainability through Disruptive Innovation, “is a model of tight, transparent prose, standout graphics, and unforgettable summarizations.” We think it’s pretty great, too!
Check out the report here or read PR Daily’s special edition article about it.
On February 25, Novelis was recognized with the U.S. Environmental Protection Agency’s (EPA) Excellence in Greenhouse Gas (GHG) Management award for reducing its GHG intensity by nearly 12 percent in the United States since 2007. A testament to Novelis’ sustainability commitment, this award honored just 15 companies who have exemplified leadership in reducing carbon pollution and addressing climate change. Presented by the EPA, in collaboration with the Association of Climate Change Officers (ACCO), the Center for Climate and Energy Solutions (C2ES) and The Climate Registry (TCR), Novelis’ Vice President and Chief Sustainability Officer John Gardner and Director of Sustainability Jessica Sanderson accepted the award at a ceremony in San Diego, California.
To learn more about Novelis’ Sustainability commitment, check out our 2013 Sustainability Report.
Driving down the road, it’s hard to miss all of the new, innovative vehicles speeding past. But did you know that more and more of these cars and trucks are built with aluminum? Look at the new 2015 Ford F-150 as an example. Automakers around the world are turning to the metal that offers superior performance, improved fuel economy and uncompromising safety. And like this ad from Automotive News says, this is only the beginning.
Visit DriveAluminum.org to learn more about the benefits of aluminum in automotive. As the world’s No. 1 supplier of aluminum automotive sheet, Novelis is a leading member of the Aluminum Transportation Group, working to support the adoption of aluminum in transportation applications.
At Novelis, giving back to our communities is one of the most important things we do. That’s why during the month of October, we host our One Novelis Volunteer Month to unite our global employees in giving back. In 2013, during our second annual One Novelis Volunteer Month, more than 2,000 Novelis employees and their families volunteered their time to plant trees, build homes, collect cans, serve meals, and teach children about recycling. Volunteers spent more than 10,500 hours over the course of the month, completing 49 projects around the globe. Watch this video to see some of the special projects we completed.
It’s been more than a year since we opened our Novelis Global Research & Technology Center in Kennesaw, Georgia. Here, Jack Clark, Novelis Senior Vice President and Chief Technical Officer, answers a few questions about why we created the center and progress we’ve made since it opened:
Why did Novelis create the Center?
A: Innovation and sustainability are the foundation of Novelis’ strategy and will be critical drivers of our growth. As such, our R&D efforts need to be aligned with our customers’ priorities and driven by real business needs. To make that a reality, we decided to create a global hub where our metallurgists, scientists and engineers can work together under one roof – and be close to the global commercial and operational teams at our world headquarters just a few miles away in Atlanta. Our new R&T Center is dedicated to creating the product and process innovations that will keep Novelis at the forefront of our industry.
How do Novelis’ research and development priorities align with Novelis’ sustainability objectives?
A: They are inextricably linked. A huge portion of our R&D efforts are aimed at responding to sustainability drivers, such as using aluminum to reduce the weight of vehicles and improve fuel economy, or developing new alloys for packaging and consumer electronics that use more recycled material. We also are doing a lot of work that will help Novelis reach its goal of having 80% of our starter stock come from recycled materials, rather than from mining. We fundamentally believe that sustainability will be a key differentiator and competitive advantage for our company – and that innovation is key to unlocking it.
From a technology standpoint, what do you see as the biggest sustainability challenges facing Novelis?
A: On the process side, dross, a byproduct which forms on the surface of aluminum during melting is a big challenge. More than 70% of Novelis’ landfilled waste currently results from the production of dross during the melting process, and as we continue to expand our recycling operations, we are going to generate more dross. In the last year, we’ve made some headway on this issue with the development of new proprietary technology that speeds up the melting process and reduces dross generation. However, we know this is going to continue to be a big challenge as we work toward our zero-waste-to-landfill goal. On the product side, one of the biggest challenges will be finding and developing the technology to collect, sort and process more varied and dirtier kinds of scrap – that is, scrap that has been contaminated with food waste, trash and dirt. This is going to be a growing issue for us as we source more scrap from emerging economies where the recycling infrastructure isn’t as well developed.